Ads that stop the thumb.
Paid social strategist & designer helping brands turn attention into clicks and conversions.
I'm Émilie,
I'm a freelance paid social creative strategist & designer based in Berlin. I plug seamlessly into your in-house team and craft ads tailored to your product and your audience, no one-size-fits-all templates. Clients stick around long-term because the ads keep performing.
Get in touch for scroll-stopping ads that hit your KPIs.
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Research & Strategy
I start by understanding your product, your audience, what kind of ads you've tested so far, what works or not, and your competitors. Then, every creative starts from an insight, not a guess.
What I do
Execution
With a strong background in graphic design, I craft all your Meta assets: statics, carousel, UGC style, animation, video editing. I design and layout in whatever format serves the message. Form follows function.
Delivery & Analysis
Every company has its own delivery process. I plug in like an in-house team member. And I don't guess: I want to know what worked and what flopped, so I can iterate on real data, not assumptions.
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Discover my process and see if we're a fit
Anatomy of a Banger
Why this ad is still going strong after 2+ years
Ad examples
Discover some of my ads
How I work
Everything you'd want to ask before we start